Web design for your industry

Web design for gyms and fitness studios.

Gyms & Fitness

The problem

Generic gym sites fail to sell the experience or make signing up easy, so motivated visitors leave without becoming members.

How we fix it

Bold, energetic design with clear membership options, class schedules, and a frictionless sign-up or trial booking.

What you get

A site that converts motivation into memberships and fills your classes.

Common mistakes we see

What most sites in this industry get wrong

Membership pricing is hidden or requires a phone call

Fitness shoppers compare a few options in one sitting. If your pricing isn't visible, they move to the gym that shows theirs.

No visible class schedule

A visitor deciding whether your gym fits their routine needs to see the timetable immediately, not download a PDF or call to ask.

Sign-up has too many steps

Motivation to join is highest in the moment someone lands on your site. Every extra click or form field between them and signing up loses members.

The site doesn't show the energy of the space

Stock photos of generic gym equipment don't sell an experience. People join a vibe as much as a facility.

Why FluoSite

Custom-built to convert, not a template.
In-house, one point of contact, agile revisions until it's right.
€2,000–€4,000, better than an agency, for half the price.

What a site in this industry needs

Visible pricing for every membership tier, no "call for pricing".
A live or easy-to-scan class schedule.
A one or two-step sign-up or free trial booking flow.
Real photos and video of the space, classes, and members.
Instructor or trainer bios, people join people as much as gyms.

Questions we get asked

Yes, we integrate with most class-booking and membership platforms (like Mindbody or Glofox) rather than replacing your backend.

Ready for a website that brings in customers?