Web design for your industry

Web design and MVPs for funded startups.

Strategy-led web design and MVP development for funded startups. UX, conversion, and build in one place. Based in the Netherlands. From €2,000.

Startups & SaaS

From problem to result

  1. 01The problem

    You have funding and a deadline, but need someone who understands UX, conversion, and strategy, not just a developer who ships features.

  2. 02How we fix it

    We combine strategy, UX, and development to ship a landing page or MVP that's built to convert and validate fast.

  3. 03What you get

    A product or site ready to put in front of users and investors, the same thinking that took FluoTest to 32+ countries.

What's included

What your website includes

  • A clear value proposition up top
  • Waitlist and demo booking
  • Pricing and product pages
  • Analytics that show what works
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What most sites in this industry get wrong

Common mistakes we see

The homepage explains the technology, not the problem it solves

Visitors, including investors, decide in seconds whether your product is relevant to them. Leading with architecture or features over the problem you solve loses them.

No clear call to action

Sign up, book a demo, join the waitlist: if it's not obvious what to do next, most visitors do nothing.

The MVP tries to do too much before shipping

The riskiest thing a funded startup can do is spend months building features nobody's validated yet. A focused MVP that tests the core assumption beats a broad one that ships late.

Design looks like a weekend project

Investors and early users read polish as a signal of execution ability. A rough, inconsistent UI undermines trust even if the underlying product is solid.

Why FluoSite

  • Custom-built to convert, not a template.

  • In-house, one point of contact, agile revisions until it's right.

  • €2,000-€4,000, better than an agency, for half the price.

What a site in this industry needs

  • A homepage that leads with the problem and outcome, not the tech stack.

  • One clear, repeated call to action, matched to your actual funnel stage.

  • A scope that ships the core, validate-able feature first, not everything at once.

  • Analytics and tracking wired in from day one, so you can actually measure what's working.

  • Design polish that signals credibility to investors and early users alike.

Questions we get asked

Our MVP tier is built for exactly this stage: funded but not flush. We scope tightly so you get a validated, credible product or landing page without over-building.

Ready for a website that brings in customers?